
RAGAMUFFIN
PET BIZ PHOTOGRAPHY
Branding photography for pet businesses with heart.
Branding Photography for Pet Businesses with Heart
Hey there, fellow pet loving entrepreneur!
I see you - the passionate soul behind that incredible pet business who knows your brand is about so much more than just products or services. It's about the stories, the connections, and the pure joy that comes from working with animals.
I'm Caitlin J. McColl, lead photographer at Ragamuffin Pet Photography. We are one of Australia’s top animal portrait studios, and we’ve been capturing the magic between humans and their furry friends since 2010.
Now, I'm here to help you tell your unique business story through photography that feels authentically, wonderfully you.
“Caitlin was brilliant!
We were so happy with the photos she took for our website and marketing materials,
she was professional, understanding, and a great communicator.
Will definitely use her services again.”
- Christian, 3D Paws

Who is This For?
Are you a…
Dog trainer who wants to showcase your genuine connection with canine clients
Groomer looking to share your compassionate approach
Treat maker capturing the love behind every handcrafted bite
Vet clinic or pet health specialist ready to build trust and showcase your expertise
Pet boarding or daycare creating a safe, joyful space for pets
Pet brand focused on high-quality products for people who adore their pets
If you're a small pet business owner who believes in doing things with heart - this is for you.
What's Included in a Branding Session
My philosophy? Forget stiff, awkward photoshoots. We're creating a relaxed, natural experience that tells your real story.
Your Ragamuffin Petpreneur Photoshoot includes:
An in-depth pre-shoot consultation to understand your brand vision
Behind-the-scenes imagery that shows your passion in action
Candid, lifestyle-style shots that feel genuine and warm
Professional portraits that capture you—not just a generic business headshot
A mix of working shots, product interactions, and personal moments
Carefully curated images that align with your brand aesthetic

- LET’S WORK TOGETHER -
-
PROFILE SESSIONS - $550
A streamlined session to give your pet brand a fresh update.
Ideal for solo pet biz owners who need a handful of new images — whether it’s a fresh headshot, some behind-the-scenes magic, or scroll-stopping content for socials.
WHAT’S INCLUDED?
- 10 images
- Outdoor or studio location in Geelong
- Complete commercial usage license
- Private online photo gallery
- Light retouching, high resolution files
- Formatted for use across all social media platforms
- Brand questionnaire, style guide & shoot plan+ A featured spotlight by Ragamuffin online — sharing your amazing business with thousands of fellow pet lovers.
Simple, professional, and perfectly suited to quick refreshes.
🎥 ADD ON B-ROLL VIDEO
10 raw video clips for $200 - perfect for Reels + Tiktok -
BRAND BUILDER - $2250
Our most popular option for storytelling, personality, and content creation — crafted to bring your whole brand to life.
Perfect for pet brands who want more than just a handful of images. You're ready for variety, personality, and content that truly reflects the heart of your business.
WHAT’S INCLUDED?
- 40 images
- Single location of your choice
- Complete commercial usage license
- Private online photo gallery
- Light retouching, high resolution files
- Formatted for use across all social media platforms
- Includes brand questionnaire, style guide & shoot plan
- Can include team members, dog models, or products+ A featured spotlight by Ragamuffin online — sharing your amazing business with thousands of fellow pet lovers.
Ideal for rebrands, seasonal launches, or building 3–6 months of scroll-worthy content.
🎥 ADD ON B-ROLL VIDEO
20 raw video clips for $250 - perfect for Reels + Tiktok -
CAMPAIGN SHOOTS - $4800
A premium, multi-purpose shoot designed to deliver everything you need for your next big launch.
Whether you’re launching a new product, planning a major rebrand, or simply want to build a full content library in one day — this session is built for impact. Think: social media, website, press features, product marketing, and beyond.
WHAT’S INCLUDED?
- 70+ images, delivered in high resolution
- Multiple locations
- Complete commercial usage license
- Private online photo gallery
- Light retouching, high resolution files
- Formatted for use across all social media platforms
- Includes brand questionnaire, style guide & shoot plan
- Can include team members, dog models, or products+ A featured spotlight by Ragamuffin online — sharing your amazing business with thousands of fellow pet lovers.
From styled product shots to behind-the-scenes moments, team portraits, and story-driven content — one shoot, all the assets.
🎥 ADD ON B-ROLL VIDEO
40 raw video clips for $450 - perfect for Reels + Tiktok -
RAGAMUFFIN ON RETAINER - $375/month
Your brand doesn’t stop — your content shouldn’t either. Join Ragamuffin on Retainer to have your very own photographer for an entire year!
Valued at $9000, you’ll be paying just $4500!Keeping your pet brand visible, professional, and full of personality means having fresh content on hand all year round. When you book Ragamuffin on Retainer, we’ll map out your sessions in advance, so you’re never scrambling for updated photos. Just a beautiful library of images, ready when you need them.
WHAT’S INCLUDED IN YOUR 12 MONTH SUBSCRIPTION?
- 365+ images per year
- Quarterly photo shoots
- Four locations
- Light retouching, high resolution files
- Formatted for use across all social media platforms
- Complete Commercial Usage license
- Private online photo gallery
- Includes brand questionnaire, style guide & shoot plan
- Can include team members, dog models, products or events+ A featured spotlight by Ragamuffin online — sharing your amazing business with thousands of fellow pet lovers.
One subscription. Four shoots. A whole year of beautiful, on-brand content.
🎥 ADD ON B-ROLL VIDEO
80+ raw video clips for an extra $75/month - perfect for Reels + Tiktok